History

Founding and Development

If hospitality tells a story, it begins with a shift in perspective: away from the exclusive, hard-to-access box seats and toward a digital experience platform. This is exactly where OFFICIAL VIP comes in. Since 2012, the brand has set a new standard as the first official hospitality portal for VIP tickets to premium events—sourced directly from rights holders—offering transparency, a digital experience, and curation of the highest caliber.

What used to rely on personal contacts, phone lists, and manual processes can now be accessed with just a few clicks. OFFICIAL VIP brings together official hospitality offerings from sports and entertainment on a central platform and has been continuously evolving since its founding—from the first digital hospitality solution to a leading marketplace for premium experiences.

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Positioning and Mission

OFFICIAL VIP transforms classic VIP experiences into a modern, digital customer journey. Companies, business travelers, and discerning event enthusiasts can find reliably verified VIP tickets, business seats, and boxes here—always with the assurance of booking directly from the rights holders’ portfolio.

The focus is not only on the seat with the best view, but on the entire experience: a stylish reception, high-quality catering, an exclusive setting, and ideal conditions for networking and relationship management. OFFICIAL VIP positions itself as a premium platform for anyone who wants to turn live sports and entertainment into a special experience—whether privately with family and friends or professionally with clients and partners—always with a clear commitment to quality, security, and professionalism.

Innovative strength and customer focus

OFFICIAL VIP combines the emotional power of live sports and entertainment with the efficiency of modern e-commerce technology. Intuitive booking processes, digital transaction handling, and clear product profiles ensure a convenient and reliable user experience. Every booking is more than just a transaction—it’s the starting point for a hospitality experience that culminates at the arena or concert venue.

OFFICIAL VIP’s platform history is marked by continuous innovation, a growing event portfolio, and increasing internationalization. With every new event, every partnership, and every unforgettable evening, OFFICIAL VIP continues to write this story—always with the goal of turning a single click into the beginning of an extraordinary live moment and delivering service-oriented hospitality at the highest level.

Timeline OFFICIAL VIP

2012

Launch of OFFICIAL VIP as the first official platform for VIP tickets directly from the rights holder.

2013+

Ongoing expansion of the hospitality portfolio at leading sports and event venues.

2015+

Streamlining the digital customer journey and booking processes.

2018+

International expansion and the addition of new sports and entertainment events.

2020+

Establishing itself as a central digital marketplace for official hospitality offerings.

2024

Relaunch featuring a modernized design, improved usability, and an optimized booking process.

Today

A leading, rapidly expanding international platform for premium hospitality in the sports and entertainment sector, available in an increasing number of markets and countries.